Ultra Violet has become 2018’s Fashion alert! Major designers are basing their entire winter collection of scarves, wraps, coats and shawls around Pantone’s statement colour this year. Keeping up with the viral trend, Pashminas & Wraps too have launched the ‘pop-cultured’ purple pashmina.

Following the Ultra Violet Trail:

Elected colour, “Ultra Violet” proves decidedly more wearable especially suiting a pashmina than last year’s Kermit-esque “Green”. Pantone describes the tincture as

  • Dramatically provocative
  • Genuinely original
  • A visionary towards future

Interestingly, Pashminas & Wraps brand agrees with the notion as the purple shade communicates rather well!

Violet for the who’s who –

Ultra Violet has been present throughout history symbolizing political representation and has been quite the favourite of famous personalities like Queen Elizabeth, Hilary Clinton and other renowned faces. For superior style inspiration, this particular hue stands as a nuance of nonconformity. From Jimi Hendrix to Prince’s Purple Rain Deluxe, Ultra Violet became a posthumous colour choice.

Do you want to become a Vintage Chic?

We believe every woman has a diva inside her. Perhaps, that is why our brand provides accessories for every occasion such as scarves, wedding wraps and what not!

Before delving into the purple shawl, we would like to give you an idea regarding the type of collection we deal in that is themed on the Ultra Violet hue.  Like 2017, where we have been engrossed with our cashmere pashmina collection, this February too we will show more cashmere outfits in the Ultra Violet shade.

Furthermore, here is a list of our products in the Ultra-Violet wardrobe.

  • Weddings will become more fascinating as we are hoping to see Brides and bridesmaids sporting purple hued wedding wraps. They will add a bit of pop to the big day. And what’s more, brides can even drape a casual styled, simplistic shawl that syncs perfectly with their wedding dress. Time to take it up notch girls!
  • Coming back to our all-time wearable scarfs, the new tint will redefine it with absolute new vigor. Additionally, the Ultra Violet toned cashmere wrap will be an essential of the Spring-Summer collection.

“L’Ultra Violet est Charmant” – Wear it like you own it!

It is charming and according to notable fashionistas, “a connection with the cosmos”.

Be it the winter chill or the blazing summer, scarves and shawls never go out of fashion if not enhance your looks. We have created the purple pashmina collection keeping in mind the beautiful contrasts it will project against pastel outfits.

Inhibitions may arise as to the regality of this specific colour. Wear it sparingly as an accent so that a pashmina scarf becomes a head turner. To all our customers, backorders of such delectable items will start from February only! So, why don’t you keep your eyes open for further updates on our website?